Net Margin Repricing is one of Repricer's most powerful features allowing you to save countless hours and leave the hard work of determining your Minimum and Maximum prices to us. In this article, we'll guide you through what Net Margin Repricing is, how to set your Costs and create a Net Margin rule.
Note: At the moment Net Margin Repricing is only available for Amazon but will be added to eBay in the future. Let us know if this is a must have feature for you by reaching out at

What is Net Margin Repricing?

Repricer's Net Margin Repricing is a rule feature which allows you to have your Min Max prices generated automatically. Repricer will automatically download your Amazon Fees, so all you need to do is set your costs and desired Margin, Repricer will then do the rest!

Below is a quick breakdown of how this is calculated. If you want a more detailed explanation, including worked examples, you can find them here.

(((Your Cost + Amazon Fees) + Your Desired Margin) + VAT from total price of your sale

Setting your Cost Prices

As we've mentioned before, your Amazon Fees are automatically downloaded by Repricer but you will still need to set your Product Costs. Within Repricer you can set your Product Costs in two ways,
  • Setting your costs via CSV: To Import a file, click Import on your left-hand menu and download the template. Once you have filled in your cost prices you can upload them back into Repricer. Click here for more information on imports or here for a video on imports.
  • Setting your costs manually: If you want to set your costs within Repricer, you would do this on the Product Screen. Either Search (search box on the top left of your screen) or click Products > Amazon Products on your lefthand menu. Click on a product, scroll to the Product Profitability section, and click Edit. You can then enter your cost prices for that product.

Definition of Costs within Repricer

As you can see above there are different cost fields available. In this section, we'll give an overview of each and which you should set yourself.

First, let's take a look at your costs, you would set these yourself. Combined these costs are known as Your Costs.
  • Unit cost: How much it costs you to purchase the item.
  • Shipping cost: How much it costs you to get the item shipped to your customers.
  • Pickpack cost: How much it costs to take this item off your warehouse shelf and package it up for your customer.

Next, let's look at Fee Costs, Repricer will automatically download these for you. Combined these are known as Amazon Fees.
  • Estimated FBA (fulfilled by Amazon) fees: This fee only applies to FBA sellers.
  • Listing Fee %: The per-item selling fee that Amazon charges you based on the final sale price of your product.
  • Variable closing fee: This fee only applies to sellers of media items. 

Finally, we have taxes, you would also set this yourself.
  • VAT rate: The rate of VAT to apply. Also can be known as Sales Tax.
Note: Of the your costs fields, you can set as many or as few as you like. What you set will depend on how you store your own costs.

How to create a Net Margin Rule

To use Net Margin Repricing you'll need to either update an existing Repricing Rule or create a new one for Net Margin. In order to create a new Repricing Rule,
  • Check the sidebar on the left of your screen
  • Click Repricing Rules
  • On the top right, select Create a Repricer Amazon Repricing Rule
  • Ensure you are on the Repricer Basic Rule tab
  • You'll find Net Margin under Min / Max Product Prices
Within the Min / Max Product Prices section, make sure Net Margin is selected, and then you can set your desired margin, simply set this in the required fields. In order for your Net Margin Rule to function you will need to set both a Min and Max. You can set your Margin in two ways,
Set min max, setting min max prices, min price, max price, how to set
  • Percentage: You want your product to make at least a specific percentage (Ie 10%) in profit after Costs, Fees and Taxes are taken into account.
  • Value: You want to make at least a specific price (Ie $10) in profit after Costs, Fees and Taxes are taken into account.

Further Reading

To find out more about Net Margin Repricing along with worked examples, click here.
Are you interested in learning more about Multichannel Pricing? Click here.