When selling on Amazon, it can happen that the Buy Box data showing in your Repricer.com account doesn't match what you see when checking directly on Amazon (and vice versa).

This help file will explain in great detail why sometimes the data doesn't match.

Before you start 

 
  • You need to have a Repricer.com account. To find out how to create one, click here.
 
  • You'll need to have Amazon connected as a channel. To find out how to do this, click here.
 

01 The Buy Box rotation

The most common reason why the Buy Box info doesn't match between Amazon and your Repricer.com account is the Buy Box rotation.

A quick recap of how Repricing works: Your listings will only reprice when there is a price change on the listing. Once this happens, Amazon will send a price change notification through the API to notify us of the change, we'll then calculate your new price and send it to Amazon for upload.
how-repricing-worksAmazon regularly rotates the Buy Box from one seller to another even without any price change taking place. One of Amazon's limitations is that they do not send a price change notification through the API if you win/lose the Buy Box so Repricer.com only finds out after the next competitor price change and a new price change notification is received.

If you check in your Repricer.com account, sometimes you will see that some products show as Buy Box winners even though you're no longer in the Buy Box on Amazon (or vice versa).

This is because Amazon rotated the Buy Box to another seller without a price change, therefore Repricer.com doesn't find out that you're no longer in the Buy Box until the next price change occurs under the ASIN.


Once the new price change notification is processed, we'll get the data that you're no longer in the Buy Box and the change will reflect in your Repricer.com account.

  • Example: you are not showing as 'Buy Box Winner' in your Repricer.com account but when you check on Amazon, you are. It can be that Amazon just rotated the Buy Box to you without any price change occurring under the ASIN, therefore you will only show as Buy Box Winner once a price change happens and we receive a notification from Amazon through the API.

  • Troubleshoot: as this is a limitation on Amazon's end, there's not a lot that can be done here. If you wanted to show as 'Buy Box Winner' in your Repricer.com account you can change your own price directly on Seller Central, this acts as a price change under the ASIN then, which will trigger a price change notification from Amazon and give Repricer.com the correct data.

02 The Prime/Non-Prime Buy Box

Maybe you don't know it already but there are two Buy Boxes on Amazon.

The Prime Buy Box: is the Buy Box all Amazon Prime users will see.

The Non-Prime Buy Box: is the Buy Box all Non-Amazon Prime users will see.

Sometimes, it can happen that you will be shown as Buy Box Winner on Repricer.com but when checking on Amazon you're not (or vice versa).

  • Example: you are showing as Buy Box winner in your Repricer.com account but when you check on Amazon, you're not. It can be that you're in the Non-Prime Buy Box and that the seller you're seeing right now is in the Prime Buy Box (as you're subscribed to Amazon Prime in your Seller Central account).

  • Troubleshoot: if you're using Amazon Prime, you might want to log out of your Amazon account and check if you are in the Non-Prime Buy Box. If not, then you are probably shown as Buy Box Winner because of the Buy Box rotation (read above). If you're not using Amazon Prime, there's no real way of checking this unless you can access an Amazon account with Prime or sign up for the free trial.

If you are not showing in any of the 2 Buy Boxes on Amazon, then you might be affected by Amazon's Buy Box rotation, as mentioned above.
 


03 Regional Buy Box

Note: this one is affecting US sellers more particularly.

As mentioned just above, there are two types of Buy Boxes on Amazon and the Buy Box is rotated very regularly throughout the day between sellers. 

Another limitation on Amazon's end that could explain why your Buy Box data appears incorrect in your account is the regional Buy Box. This happens when a different seller is showing in the Buy Box after you enter a different US ZIP code. 
 
  • Example: you are showing as Buy Box winner in your Repricer.com account but when checking directly on Amazon using your current ZIP code, you see another seller in the Buy Box spot. 

  • Troubleshoot: try and change your delivery ZIP code on Amazon to another state and see if you're displayed in the Buy Box then.

Still experiencing issues?

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Don't hesitate to contact our Support Team for help!